As software specialists, Logical Minds knew all about sharpening businesses processes for optimum project delivery. But despite developing acclaimed software systems for a host of big name clients, it lacked brand awareness across West Yorkshire, the North East and other key target markets.

This campaign delivered important brand awareness for the new Dulux Design Service, with coverage secured in a wide range of regional lifestyle magazines and newspapers including the Nottingham Evening Post Property Supplement, Countryside La Vie and Profile magazine.

After losing his father to cancer, Richard Holmes, Director of Yorkshire Delicatessen Cryer & Stott, decided to celebrate his memory by creating a gourmet Yorkshire pie in his name.

Made from the finest Yorkshire produce and with 5% of the pie profits going to Cancer Research, Visionforce immediately identified Grandad John’s Yorkshire Pie as a great human interest story that would appeal to editors and readers alike.

This start-up luxury holiday lodge site was a hidden gem in the Suffolk countryside, until owners Tim and Jackie Thackeray asked Visionforce to put it on the map.

As a start-up with an unknown theft deterrent product, Thiefbeaters called on Visionforce Marketing to build its brand awareness through a press relations campaign aimed at the construction, landscape, amenity, golfing, caravan, leisure, equestrian and farming press.

A leading supplier of polyproylene box and briefcase packaging to the retail and electronics sectors, Eurotron sought Visionforce’s help to build awareness of the Eurotron brand and demand for its packaging solutions.

As a leading suppler of state-of-the-art fume extraction systems for the electronics manufacturing, food and laser cutting industries, BOFA drew on Visionforce’s press relations expertise within the electronics manufacturing sector to build significant brand awareness of its products.

By targeting our client’s product news at the construction and architecture press, our press relations campaign generated 300 product enquiries in only 5 months.